Paste Untapped Music & Beer Festival Houston
More details after the jump!
Untapped Fest Announces Houston Date, Partial Lineup and Pre-sale
August 27, 2013, Dallas, TX As the Paste Untapped Festival continues to evolve, organizers are excited to announce that on November 16, 2013 Paste Untapped is coming to Discovery Green in Houston. “We have many close friends in the Houston area and are thrilled to launch the festival in Houston with such strong local support,” says organizer Corey Pond of The Common Table. “It really is a tremendous blessing to have the backing of the great army of fine folks behind Houston Beer Week.” The Houston Beer Week board was considering a few significant changes this year and as such they are “excited to have Untapped expand to Houston and ensure us a cornerstone event to mark the end of the 2013 Houston Beer Week. The quality of the beer lists at previous Untapped Festivals is very impressive and the music lineup is excellent as well. We’ll be working with the Untapped folks to help make this year’s festival one of the best Houston has seen” says Cathy & Jay Rascoe, Founders of Houston Beer Week.
To further strengthen the festival’s local voice (an important criteria to successfully replicate the uniqueness of the event) Untapped also has a very strong relationship with and are big supporters of the Houston based Open the Taps organization. “We could not imagine a more ideal scenario than having so many local players driving the inaugural Houston Untapped,” says Corey Pond. With dates pending in Atlanta and Nashville, Houston Untapped will be the 4th Edition and the first to occur outside of DFW.
The Houston 2013 band lineup includes The Walkmen, Heartless Bastards, Big Black Delta, The Tontons, Wild Moccasins, and The Suffers. Additional bands and the beer list will be announced very soon. “In our efforts to expand the festival to Houston we are very encouraged by all of our conversations to date and the relationships we have forged,” says Matthew Harber of Spune. “On the music side of things having someone like Mark C. Austin of The Convoy Group involved has really increased the chances of introducing the festival in Houston at a very high level. Paste Untapped is a cultural affair and we believe it will reflect the exciting creativity that is occurring in Houston on a daily basis.”
Earlier in the year organizers announced that Paste Magazine had joined the festival as both title sponsor and national media partner. Already marked by a resolute focus on both regional involvement and organic, grassroots support the event’s message is now accentuated by a national voice. This combination has already produced results and recently led CNN to claim that “it’s easy to see why this is one of the most talked about festivals of 2013…. Road trip, anyone?” Further, “other beer festivals have live music, but let’s be honest, it’s usually local bands that provide background noise. Paste Untapped brings musicians and bands that are worth the price of admission alone.” On September 7th in Dallas the Paste Untapped Festival will welcome over 6,000 attendees.