My brain hurts a lot, readers. I’ve been poring over lists of SXSW free shows, hoping to put together the ultimate schedule. There are simply too many factors to consider: free alcohol, free food, geographic proximity, likelihood of a long line, where my friends are going to be, and of course, the talent (bands, not sexy ladies). But even as the stress of excessive choice turns my mind to mush, I’ve been checking out some great new bands. So here, in no particular order, are my five favorite pre-SXSW discoveries (at least they’re new to me):
Unknown Mortal Orchestra. Interesting name, that one… Hip hop quartet? No. Funk rock fusion? Nope. Noisy indie psych? YES! Woohoo! These guys are gonna blow up. That groove is unstoppable.
Our primary goals are to spread the word about artists that we love and to encourage more people to experience the joys of live music events. We also want to promote musical exploration - don't just listen to what the blogosphere tells you to listen to, get out there and discover new artists yourself! There's a wealth of talent out there waiting for you to lend them an ear.